Conran’s Well Considered range launches today, the firm’s stab at entering the market for more affordable products. Speaking as someone for whom anything not dragged out of a skip seems a bit steep, this is welcome news, and the stress here is really on good-quality design that will last rather than cheap stuff that won’t. I wanted to like more of the launch collection, especially as I’d read that it would have a ’50s/’60s vibe, but for me, the Plank desk/table (first designed by Ercol in 1956) really stands out, along with the Luci floor light and a classic bentwood chair in red or lime green that won’t date. Oh, and ‘Well Considered’ is the most blah name ever: I’m going to add it to my list of ways to describe things I hate without offending too much (“Hmm…that’s very, um…well considered”).
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